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Yes, I know that the title of this article is bold and almost rude. That is the point! Many people on twitter think that having 10,000 twitter followers or more is going to make them money, make them important or even make them an authority on Twitter. This is so far from the truth it is actually a lauchable matter.
Why Having A Gazillion Followers Will Not Make You an Automatic Success on Twitter
The number of people following you really has nothing to do with your success or lack there of on twitter. This has to be the biggest misconseption of new Twitter marketers that I have run across to date. I know everybody loves to see big numbers under their name, but when it comes down to it, these numbers mean a lot more if you know how you got them.
By this I mean, if you go jump on every viral Twitter Follower site you come across, 2 things happen:
- You are folling the same people, everybody who went to that site is following everybody who went to that site! Does that make you have more pull with these people? No, not at all and in fact, probably less. People going to these sites are looking for one thing and that is followers, they have no interest in you or what you are tweeting about.
- You have now effectively taken away what ever good name you had on twitter by filling your tweets with spam from these sites. Most of these sites send out a rediculus ammount of self serving messages. Do you really want to promote the same junk? I hope not.
Twitter Follower : Quality Over Quantity
The ONLY way to get more results from your twitter following, is to assure that you are adding people who know you or at least have similar interest. Adding a “Follow Me” link on your main web site or blog is a great way to get real interested followers, because these followers have already seen your site and know what to expect and in most cases will be hungry for the information you are sharing. If you are on many social networks, let all your friends and fans on all these sites know how to follow you on twitter as well, these will become quality followers as well.
If you only build your following by automated resources, you will have built a pretty weak army, there are some follow systems that allow you to choose topics of interest and these fall in the middle in my mind.
Twitter Testing and Results
Just to assure myself that I was not just blowing smoke with this post, I recently setup a few accounts on twitter. I setup 2 that I hand picked the followers, make direct contact with each and built the way I suggest you do and I setup 2 accounts with autofollow twitter followers only. I am sure you can guess the results and in this case the 90/10 rule really did prove itself.
I send out one promo tweet each day to all accounts, among other real messages. I saw only about 10% the number of clickthroughs come from my auto follow accounts. If you are an internet marketer trying to use twitter to get clicks and get paid, I think you get the picture.
Taking the time to grow your twitter account really does pay off! If you want big numbers, go auto follow til you hearts content, but don’t expect these guys to pay the bills for you!
To Success,
Nick Simpson
